Sweet Ritual opened in 2011 with two flavors of soft serve non-dairy ice cream, and has grown to become the go-to spot for Central Austinites looking for delicious dairy free and allergen friendly desserts. They've become a tourist destination for out-of-towners and have over 8,000 Instagram followers from all over the world. The business now includes wholesale pints and ice cream sandwiches sold at small grocers across Austin.
AFI provided $20k in simple debt financing, from several members of the AFI Investor Network, to top-off Sweet Ritual's own investment for moving to and outfitting a larger store. The new store, at 4631 Airport Blvd, is alongside other Austin favorites The Soup Peddler, The Omelettry, Kome, & Mrs. Johnson's.
Owners Amelia and Valerie believe in the triple bottom line of people, planet, and profits. They're moving towards a zero-waste model in our new space and they source our ingredients locally when possible.
Sweet Ritual Deal page
Sweet Ritual public website
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